Tuesday, April 04, 2006


I just lost my first observational post...I'm called an internet pioneer by some but I still can't make sure that I don't lose ten minutes' worth of intellectual property.

The post was about how many people still have no idea what the internet is about - which doesn't surprise me as they shouldn't really need to know in any detail - but it also shows the lack of basic thinking that goes on in the minds of management teams.

'Let's have a portal' was one comment from a client that has an idea but can only frame it in internet terms as that's what people seem to do now. Another is the redesign of a website that is throwing up all sorts of issues regarding strategy and execution within the business. The web exposes the undergarments of a business and if the team can't decide what it does, customers will - nothing.

One of the few favourites that resides in the browser in my mind was a Doonesbury strip (posted above or below, not sure yet) that says 'build and they will come'. Gary Trudeau (sorry about spelling) has wonderful insight and I hope he doesn't mind me reproducing his strip to highlight my point. Big up to him.

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